Prospective
Prospective is an AI-powered app that simplifies the overwhelming process of searching for scholarships. By personalizing results based on a student’s profile, it takes the stress out of the search, allowing users to focus on applying for the opportunities that matter most to them.
Role
UI/UX Designer
Timeline
2023 – 2024
The Goal of this project is....
The purpose of this project was to design a solution that simplifies the scholarship search and application process, making it more accessible and manageable for students from all backgrounds. By using AI-driven technology, the goal was to create an efficient, user-friendly platform that aligns scholarship opportunities with students’ unique profiles and needs.
The challenge
The solution
Prospective is an AI-driven scholarship finder designed to consolidate and simplify the application process. By intelligently matching students with scholarships that align with their qualifications and needs, it reduces the time and effort spent on finding and applying for opportunities.
The first step for students is building their unique profile. By entering personal, academic, and financial information, the app generates a detailed profile that the AI uses to deliver tailored scholarship matches.
The first step for students is building their unique profile. By entering personal, academic, and financial information, the app generates a detailed profile that the AI uses to deliver tailored scholarship matches.
The first step for students is building their unique profile. By entering personal, academic, and financial information, the app generates a detailed profile that the AI uses to deliver tailored scholarship matches.
Research
In order to create a solution that meets the needs of scholarship applicants, we conducted extensive research and interviews with students. The goal was to identify the challenges they face during the scholarship search and application process. Our findings revealed several pain points:
Students struggle to balance school, extracurriculars, and scholarship searches.
Many students find the process confusing due to the abundance of irrelevant opportunities.
Students expressed a desire for scholarship matches tailored to their specific academic and personal profiles.
Students often feel lost and lack clear direction on how to approach the scholarship process.
After conducting our initial research and synthesizing insights, we built personas to serve as a compass throughout the design process. These personas allowed us to empathize with our users and design with their specific challenges in mind.
The user flow begins at the landing page, where users sign in or sign up, then proceed to the home page. From there, users can view featured and recommended scholarships, adjust settings, access saved/applied scholarships, search for new opportunities, or ask for advice through the chat. After selecting a scholarship, they can apply or save it, streamlining the application process.
Design
Creating the Brand: Empowering Students with a Vision
The branding for Prospective revolves around a feather with stars, symbolizing students' aspirations and the opportunities that await them. The colour palette, featuring soft yet empowering tones, evokes a sense of trust and clarity. The typography was chosen to ensure readability, reflecting a focus on accessibility for all users.
Low-Fidelity Wireframes
The initial wireframes focused on functionality and structure, ensuring a user-friendly experience. These early designs helped map out core features, prioritize accessibility, and test the basic flow before moving into detailed visual elements.
to navigate prototype
to restart
